Article Marketing Strategies - How to Choose the Best Directories

Article writing for online marketing purposes is an extremely effective way to publicize your website, and promote your products and services online. The internet is constantly searching for well written informative articles to publish for a world of hungry readers. There are literally millions of websites and article directories that are starving for information to furnish their subscribers. When you publish a well written article online there is a very good possibility that it will end up on several websites needing good content.

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The question becomes, once I have my article finished, what site do I choose for submission?

Through my experience with directories, and many conversations with the top Internet Marketers, in order to have the greatest impact, you need to use a 3-tiered article marketing approach which targets:

1. The major article directories such as Ezinearticles.com, Goarticles.com, Ideamarketers.com and Articledashboard.com

2. Smaller niche directory sites that are related to your message

3. Niche ezine and website publishers who demand and want quality related content that will add value to their website.

You need to seek out ezines and websites that are the most read so your article gets the most exposure, but more importantly, you want to focus on finding websites and ezine publishers within your specific niche that have substantial emotional connections to their audience.

If you have researched your topic thoroughly, then you have probably already visited their websites or subscribed to their ezines. If you don’t know who has a great ezine related to your industry niche, there are plenty of ezine directories like bestezines.com on the net that can guide you.

Another way to find the better site is through your competition. The most successful marketers are more than likely using the better sites.

- Perform a Google search. Just type in your industry or article topic followed by the words article submission. The first page results are probably the more popular publishers.

- And, don’t fail to check sites for magazines within your niche. Many publications, are looking for fresh, new content for their website, to drive traffic up in order to sell more print magazines. This constant updating of articles found only on the website and not in their print publications means more opportunities for writers and experts. An article written by you published on well known magazine sites will give your brand a vast amount of exposure and credibility.

Following these strategies should put you on the right path for many successful article marketing campaigns.

If you believe this information will help in your article marketing success I would love to hear about it. Please leave a comment.

Happy writing
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